Survey: Americans plan to celebrate, shop for Memorial Day — ChainStoreAge.com

Photo by Aaron Burden on Unsplash

A recent survey showed that most Americans plan to celebrate the upcoming holiday and likewise plan to shop:

That’s according to market research firm Numerator’s survey of over 5,500 consumers, which found that 68% of Memorial Day shoppers plan to spend under $100 on their holiday supplies, and nearly a quarter (23%) expect to spend more this year than they did last year.

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