Survey: Consumers increasingly use AI when shopping — ChainStoreAge.com

A recent study shows that an increasing number of consumers are using Generative AI to help with purchasing decisions:

“Most (77% ) respondents research products online before buying, regardless of if the purchase happens online or at a physical store, according to Enterprise AI platform Covero’s fifth-annual Commerce Relevance Report. More than six-in-10 (62%) consumers claim they are more likely to make purchases with Generative AI-driven guidance. This figure rises for younger generations, such as 68% for millennials.“

8th & Walton’s Walmart OTIF and Nova class will help you stay in compliance with Walmart’s OTIF standards.